Smarter Marketer

James has delivered keynotes at:

The CEO Institute
James Lawrence Smarter Marketer

Highly respected Marketing Leader

Co-Founder of multi-award winning Australian digital marketing agency Rocket, keynote speaker and co-author of the 2019 Amazon Australia’s #1 best-selling marketing book Smarter Marketer. Finalist in 2019 and 2020 B&T Marketer of the Year.

James’ 15-year marketing career working with more than 500 in-house marketing teams inspired the 2019 release of Smarter Marketer. It introduces 11 golden rules to help in-house marketers thrive in an ever-changing digital world. Smarter Marketer has been endorsed by marketers at some of Australia’s leading brands, like Hubspot and KPMG.

Seen In

b2b growth
dynamic business

Speaking Topics

In 2020 In 45 Mins

What Business
Owners Need To Know
About Digital Marketing In 2020

11 Golden Rules To Help
In-House Marketers Thrive
In An Everchanging Digital World

How To Keep Up
With The Speed Of
Change In Digital Marketing

James Speaking Approach

James is a quick-witted and engaging digital marketing keynote speaker, trusted by some of Australia’s most iconic brands. He strikes the perfect balance between being exceptional and relatable, ensuring when he speaks, people listen.

In his keynotes, James teaches how to build businesses in the fast-moving digital landscape. He is driven to uncover a business’ intrinsic value through a deeper understanding of their customers.

At times he speaks frankly and challenges marketing rhetoric to reveal distractions that commonly derail digital marketing strategies. His knack for getting to the heart of a problem quickly and with demonstrable insight is a marvel.

With a memorable finesse, James’ keynotes guide audiences how to master powerful digital tools and shape stronger marketing strategy.

Smarter Marketer is loved by industry leading Marketers

“Smarter Marketer stands out by delivering real world and actionable advice, written by marketers that have years in the trenches delivering successful campaigns.”

Kieran Khrohn

Principal Channel Manager, Hubspot

“A brilliant insight into the future of digital marketing – a must read for marketers and anyone involved in digital more broadly.”

Janis Tebecis

Director, KPMG

“The concepts outlined in Smarter Marketer have directly resulted in us transforming our approach to digital.”

John Miller

Marketing Manager, Plus Fitness

Book James for your next event, email or call 1300 059 620.

Thanks for your Subscription
& Welcome Aboard!

You've made our little friend's day here at Rocket...

For each new subscriber, we give a treat to one of our four-legged friends. Please check your inbox and confirm your email to be sure you don't miss anything.

What next?

Continue Reading
Book A Consultation

You can get the latest agency news and follow us
on all our social media platforms below.

Let's Talk!

Complete the form below and
we'll be in touch nice and fast.

Privacy Policy

Get Your Proposal

Complete the form below and
we’ll be in touch nice and fast.

Privacy Policy