by Andrew Zeng on November 16, 2018 | Case Studies

Last Updated on

Rocket has worked extensively with Jamesons Strata Management over the past few years. The focus has been increasing the quality and quantity of leads generated through digital channels. The results have been extraordinary.

www.jamesons.com.au

11x Increase in organic traffic
1100 Ranked keywords
65% YoY increase in total sessions

In recent years Jamesons has grown their footprint to a total of six offices. This growth has in part been fueled by a strong SEO strategy as well as other supporting digital activities including Google Ads, CRO and website design.

Our work for Jamesons has two key goals. Firstly, growing the number of proposals issued to prospects, and secondly, developing brand awareness in a highly competitive market. The foundation for achieving both goals has been a content-led strategy with a focus on their ever-growing local businesses and platforms.

In total, since engaging Rocket Agency in 2015, Jamesons bottom line has increased significantly by 35%

SEO has become the backbone of this campaign. 72% of the total traffic for this year alone is driven directly from organic search as a result of our SEO efforts.

According to Jamesons, we have now become “an integral part of the Jamesons Group – a partner that we simply could not operate so successfully without. Rocket are one of the best business decisions we’ve ever made“. – Jackie Booth, Marketing Manager, Jamesons Strata Management

Campaign Summary

Year to Date Data:

  • We’ve seen a 65% YOY increase in total sessions from 44,699 to 73,607
    Jamesons organic stats
  • Over 72% of the total traffic for 2018 to date has been driven directly from organic search
    Jamesons organic traffic
  • Additional to the SEO results, we have also optimised a Google Ads campaign. With only a 4.45% increase in Google Ads spend, Jamesons have had a 132.74% increase in conversions via Google Ads.

Digital Marketing That Drives Leads and Sales

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