B2B Marketing is hard – otherwise, you wouldn’t be here. This ebook will give you clarity!
Since 2006 Rocket has devised and run winning B2B digital marketing campaigns for 100+ high profile Australian businesses that market to other businesses. We have taken our learnings from this experience and put together a 23 page ebook which gives inhouse B2B marketers, as well as executives with an interest in marketing, clarity on what a winning B2B marketing strategy looks like in 2018.
In downloading and reading this easy to read eBook your will certainly find gaps in your current strategy, but hopefully, validation that some of your current activities are indeed best of the breed. The ebook is deliberately easy to read, gives executable ideas, and aims to demystify B2B digital marketing as much as possible.
Your B2B prospect is a real person, with real problems to solve. Appeal to the twin triggers of emotion and logic to build trust and drive desired actions. Market to a ‘business’ and you’ve lost sight of the very people you’re looking to reach and influence. Treat them as a human and your message will resonate clearer and easier.
How do you market to humans in business, download our eBook to find out!
Are you looking to impress your boss by going from stuck ✖ to success ✔ with your B2B marketing strategy? Are you looking for a deeper understanding of the reasons behind your strategy and be confident with the execution? Are you looking for practical insights into what does and doesn’t work with B2B marketing? If you’ve answered yes to any of these questions, download our eBook NOW!
You’ll probably know Stephen’s friendly face if you’re working with Rocket. He collaborates with new and existing clients, developing digital marketing strategies to grow their businesses and increase profitability. UK-born Stephen was educated at the University of Liverpool before moving to Australia in 1999. He has over 15 years of experience in technology, software, CRM and web marketing, and his up-to-the-minute knowledge is invaluable for both client ROI and our client seminars. He loves helping clients harness the opportunities that digital presents them with. Yep, he’s a proud Englishman, but we’ve adopted him as one of our own.
Stephen is a keen karaoke singer when the opportunity arises. He’s also an Instagram aficionado and would be happy to provide a few pointers on Snapchat filters next time you see him…
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