About Meet our diverse and dedicated team of lead generation specialists.

Digital marketing champion, business owner and all-round good guy.

David brought expertise from a pretty diverse career to the early days of Rocket, starting with a degree in Economics then taking the jump into all things web in the late 90s. He worked on the website development side of things, then followed his interest to the marketing department. Now, he spends his days working with Rocket’s team and clients to ensure we’re doing our best work now and in the future, and speaking at a range of industry events. David’s two favourite parts of his job are looking at the big picture from a business and marketing perspective, as well as solving problems in the here and now.

Perhaps the most impressive thing about David is the fact that he’s never had a fulltime job for a company he wasn’t a founder in!

James is the guy who markets the marketers, so you know he’s good.

James is as much a part of Rocket as clicks are to conversions. He gained a Bachelor of Communications and Laws (Honours) at the University of Technology, Sydney and has over 15 years of experience in the digital marketing space. You name it – he’s seen it, tested it and mastered it: from PPC to split testing to the latest SEO techniques. Today, he works to develop lead generation strategies for Rocket’s key clients as well as overseeing Rocket’s own marketing plan. After all these years, James still relishes the chance to devise strategies that really deliver tangible outcomes for clients, and working with a great team of people in a cutting edge industry.

No Rocket team member has ever beaten James in a round of golf….yet.

Garry is our head dev genius and looks reasonably good in a kilt.

After a few years working in quantitative analysis for investment management firms, Garry moved specifically into web development in the late ‘90s – including a stint in New York for a loan syndication platform. Following Rocket’s foundation and many years of leading web dev, Garry works on analytics, tracking and reporting, as well as Hubspot and other CRM implementations. He leads his team to ensure that production goals are met across all digital channels. Garry’s stoked that Rocket still has a great work culture in which people genuinely get along while delivering high quality work for clients.

Scottish-born Garry has travelled to over 30 countries and only been arrested in six of them. He’s into music, books, cheese, film, travel, football, cheese, long romantic walks in the moonlight, world peace and cheese.

Sharon’s a wonder with the numbers and Mum to two creative kids.

Sharon studied and qualified as a Chartered Accountant in her hometown of Johannesburg, South Africa, before moving to the UK for nine years to study corporate tax and working as a corporate tax consultant. 10 years ago Sharon made the move to Sydney, with eight of those years spent accounting specifically within the web design and digital marketing industry. At Rocket she manages all of our company finances, including receivables, payables, budgeting, forecasting, cash flow, payroll, tax and some Human Resources mixed in for good measure. Sharon loves working with a young, dynamic team and learning about our strategies across all departments.

In one of our favourite Rocket traditions, we all like to give Sharon an appreciative round of applause as she leaves the office every payday!

David is so across the web, he was involved in YouTube before it was cool.

David’s been around at Rocket for years and completes everything from marketing and social media strategy to handling many of our biggest accounts. Before joining Rocket in the web consultancy team of the early days, David worked as a buyer’s agent for a property development company. Before that he worked in the music industry, managing digital strategy and was one of the first YouTube partners back in the day. He even launched a worldwide music social network site that partnered with major record labels. His favourite bits of the job at Rocket are making more money for clients, the great agency banter and the free beer.

If you ever need to know, David can rattle the square root of 7,000 to seven decimals off by heart.

Michelle’s always got a handle on things, whether she’s working or crafting.

Michelle is one of our digital marketing managers, and she keeps everything running like a well-oiled machine. She originally graduated in Information Technology and has been in the online marketing industry since 2004 (the year that Facebook first launched and Brennifer was still a thing, just to make everyone feel old). Michelle started at Rocket as an SEO specialist seven years ago, and quickly moved up to her management role. Of course, she still enjoys executing digital work as part of her work today.

When not in the agency Michelle adores a good movie-marathon as well as travelling to new places. She’s also probably the most likely of the team to have glitter or paint on her hands come Monday morning, because she loves her arts and crafts.

Lucie is a creative extraordinaire and avid wearer of bandanas.

Lucie’s flair for designing great user experiences is built on a rich creative career. Over the past 14 years she’s worked in graphic design and web design for studios with a variety of clients, both on a freelance and in-house basis. Lucie is brilliant at working with colleagues and clients to visually communicate messages in a crystal clear way, whether the end product is a squeeze page, EDM or online ad set. She says the art is in bringing together images, design and content, then tinkering to bring it all together in a single cohesive piece that’s tailored to the online environment.

When Lucie isn’t applying a killer winged eyeliner on the train, she’s sketching fellow passengers while they aren’t looking. We’d be a bit creeped out if she wasn’t so damn cool.

Donna loves getting better clicks for clients (and hopping islands).

Donna moved from a successful electronics engineering career to digital marketing because she was ready to try something completely new, and she couldn’t have been happier with her choice. She has over six years of marketing experience under her belt, starting her training off in SEO and moving to pay-per-click (PPC) soon after as her speciality. Donna is the first to admit she finds digital marketing dramatically more appealing than electrical engineering ever was…

As well as being a dedicated book and chocolate addict in her spare time, Donna is also into exploring new places. Her goal is to visit at least one eighth of the 7,107 stunning islands in the Philippines before she turns 40. It’s a worthy (and relaxing) pursuit!

Anita’s our token agency Kiwi and a rully talented designer.

Anita studied a Bachelor of Design in NZ, then in her first year out of uni she worked for a newspaper designing ads – and hated it. It didn’t take her long to skip over to web design, which it turned out she absolutely loved. She’s been designing for web and digital applications for 10 years since, with a move to Australia sometime in the middle. The original plan was to stay for two years, but Anita loved Sydney so much that it’s now five years and counting. She loves building relationships with her clients and being able to create beautiful websites with a lot of thought and strategy behind the scenes.

Anita has a twin brother and often pre-empts the usual first question by adding, “…and no, we are not identical!???

Ylonah is known as the solver of problems and the organiser of travels.

Ylonah has been with Rocket since way back in 2011, when she joined the team as one of our early SEO specialists. It didn’t take long for her to realise there was a whole other world to focus on in PPC, and by October that year she was hooked. Ylonah is a natural at analysing and solving problems, and that’s why she finds herself enjoying the strategies and implementation of effective pay-per-click techniques so much.

Ylonah’s favourite saying of all time is “You only live once, so make the most out of it”, which reflects the fact that she’s a true wanderer at heart. Because she’s also a natural organiser, she’s always the first to throw herself into managing travel bookings and itineraries for herself and her mates.

Stephen has a calming English accent and a whole swag of knowledge.

You’ll probably know Stephen’s friendly face if you’re working with Rocket. He collaborates with new and existing clients, developing digital marketing strategies to grow their businesses and increase profitability. UK-born Stephen was educated at the University of Liverpool before moving to Australia in 1999. He has over 15 years of experience in technology, software, CRM and web marketing, and his up-to-the-minute knowledge is invaluable for both client ROI and our client seminars. He loves helping clients harness the opportunities that digital presents them with. Yep, he’s a proud Englishman, but we’ve adopted him as one of our own.

Stephen is a keen karaoke singer when the opportunity arises. He’s also an Instagram aficionado and would be happy to provide a few pointers on Snapchat filters next time you see him…

Jeff’s worked behind the scenes of some of the world’s coolest brands.

Jeff’s been with us for over three years and frankly, he works with a lot of acronyms! He brings clients’ websites to life from static designs to functional, interactive user experiences, plus fixes pesky bugs and carries out OSR and OM task implementations. With fluency in HTML, CSS, JavaScript, PHP and MySQL and ample experience in multi-media applications such as Photoshop, Jeff is definitely a handy guy to have around. Little wonder that he worked for Time Warner Cable and MS Xbox before we nabbed him! He likes working with highly skilled and diverse professional colleagues (yep, that’s us).

Jeff gas travelled all around the world, plays the guitar and studies mixed martial arts.

Talk to Glenn for lead generation strategies and a great surfer story.

Glenn grew up amongst the rolling hills of Ireland and moved to sun-soaked Oz in 2008. He brought with him a strong background in IT, software and sales and marketing. Glenn most recently worked as General Manager for a SaaS CRM business where he led his team to bring in the big bucks (we’re talking $15 million of annual revenue), before returning to the digital space in 2015. Now we’re stoked to have him on board as a senior consultant, which means he comes up with innovative strategies and ensures clients are getting a positive return from their investment. Glenn enjoys working across a wide range of industries and tackling the unique challenges that each industry faces.

We’re all pretty jealous that Glenn once did shots with pro surfer Kelly Slater!

Qiret leads people and projects like a champ (just don’t ask her to turn left).

Qiret hails from sunny London, where she worked in media sales, outdoor media and large media agencies in the B2C market. Moving to Australia in 2012 to work with a start-up, Qiret then found herself at Rocket as a Digital Account Manager and moving up to Digital Account Director. We don’t know what we’d do without Qiret, to be honest. She’s responsible for putting together effective lead generation strategies and leading our account managers to achieve optimal results for our clients. Qiret loves the dogs in the agency and the people she works with (often in that order: dogs make the best people).

You should know that Qiret couldn’t turn left when riding a bicycle until she was about 12. In all honesty, she still can’t really do it. Awkward!

Irish is a customer service pro with a dark lip-syncing past…

Irish was born to multitask, supporting clients with their websites, emails and domains over email, chat and phone. She graduated with a Bachelor in Computer Science in 2011 and launched into the customer service industry, making people’s lives easier ever since. If you need help with your .coms or your IMAP, Irish is the expert to speak to. When she’s not on the other end of the phone, Irish is reading, watching movies and TV series, travelling or listening to music.

Irish took part in a talent contest at the age of eight, but her backing tape failed at the last minute. The DJ advised her to lip sync instead and she was so convincing the audience thought she was really singing. Irish still feels guilty about it today!

Mark is a pro wrangler of keywords, keyboards and camera equipment.

Mark’s been specialising in SEO since 2010, and you can be sure he’s spotted every panda, penguin and hummingbird ever since. He first stepped into the digital world with a Bachelor of Science in Information Technology at the Asian College of Technology, then later became involved in digital marketing and specifically the complex and ever-changing world of Search Engine Optimisation. Now he’s part of our specialist team, monitoring and enhancing SEO performance for our clients with an eagle eye.

When Mark’s not helping clients up the search engine ladder, you’ll find him blogging about sports and events in his spare time. He’s also got a natural eye for great composition and has a passion for photography, specialising in capturing events and people.

Karla loves improving your rankings and shooting birds (in a good way).

Karla’s one of our resident Search Engine Optimisation doyennes. She covers the end-to-end development and implementation of cutting edge SEO strategies, based on a user focused approach, data driven insights and an eye for design.
Karla has been key in optimising campaigns for all types of client, from large ecommerce sites in high end fashion to pharmacy retail, online retail and travel, as well as B2B lead generation sites within niche markets. She really gets a kick out of helping clients make sense of their numbers and translating raw data into useful insights that deliver big results for them.

If she’s not clarifying your inbound links and keyword searches for you, Karla’s probably camping in some gorgeous place in the middle of nowhere indulging in her passion of photographing birds.

Warren is a celebrated whisperer of SEO algorithms.

Warren’s part of our vital SEO team, which sees websites climb up through the rankings through the informed use of keywords and links. He graduated in Information Technology and worked for a UK based SEO company for seven years, where he worked across a number of departments and witnessed every up, down and algorithm change in that time. At Rocket, Warren manages onsite and offsite jobs, keeping a watchful eye on your campaign’s SEO performance and recommending adjustments when needed. His favourite part of the job is when clients notice a dramatic difference in their SEO performance and web traffic.

Sarrah’s organisational skills are unparalleled, and they seriously keep us sane.

Life can sometimes take you in unexpected and wonderful places. Sarrah originally studied and worked in law for seven years, and then made a big move into web design and digital marketing and never looked back. She’s been our beloved Office Manager for a while now, and her planning, delegation and administrational talents are what enable us to stay so busy and answer so many clients’ needs. Sarrah loves the culture and the people at Rocket, as well as the fact that no two days are ever the same. She’s lived in Sydney her whole life and would love to work overseas for a few months in the future.

Living up to the adage, “always a bridesmaid, never a bride???, Sarrah’s donned a bridesmaid dress five times now!

Benjamin’s got the city skills with that famous country friendliness.

Born and bred in country NSW, Benjamin felt a marketing career calling his name. He moved to Sydney five years ago to finish two degrees, including a Master of Business in Management from the University of Technology, Sydney. He went on to work for several internationally renowned design firms before joining us at Rocket with a shift into digital. Benjamin is inspired by the diverse aspects of a marketer’s toolkit, including psychology, design and programming. He likes that Rocket’s culture is one of getting stuff done, and that everyone within the company is hands-on for client accounts.

As a kid, Benjamin’s sister once (accidently) hit him on the head with a hammer. One visit to the emergency room, a concussion and numerous stitches later the doctors said it probably knocked some sense into him…

Tami is an accomplished account manager and a devoted owner of one of our resident pups, Theia.

A few years ago Tami traded the spectacular views of her Blue Mountains upbringing for the vibrant hustle and bustle of Sydney. She’s spent two years in sales so she understands the ins and outs of the customer buying experience. Following that, Tami spent a year in traditional marketing before moving on to digital marketing for the past two and a half years. Tami really likes being given flexibility within the Rocket framework to get things done for her clients. She also loves dogs in a big way, so being able to bring her puppy to work is a massive plus.

We’re all incredibly impressed by the fact that Tami trained professionally as a classical musician, and she had her first performance at the Sydney Opera House at the tender age of three!

Sachin is a powerhouse digital marketer, adviser and your go-to for social strategy… In both the digital world and at the club.

Sachin is fully legit – he’s certified across all aspects of Google, Facebook and Inbound marketing.

He’s a seasoned digital marketer and leads growth strategies for his diverse client base. With an academic background in business and finance, combined with many years of experience as a practitioner of digital marketing, Sachin guides his clients to success with an empathetic understanding of their business and marketing objectives.

Sachin lives and breathes Facebook, not purely to organise his busy social calendar, but because of the ever evolving capabilities of the platform to generate leads for his client base.

Sachin was born in South Africa and has recently taken off on jaunts to Thailand and New Zealand.

And… of all things, he wishes he could have a better tan!

You won’t forget his name or his brilliant communication skills.

Jasha joined us after working as a travel agent, a freelance digital consultant and a digital co-ordinator in the past. Now at Rocket, he manages client campaigns with a highly organised mind and provides top strategies to increase your marketing ROI, and is currently studying his diploma in project management. Jasha appreciates his diverse clients and the interesting challenges they each bring to the agency, as well as the fact that there’s always something new to learn about digital marketing.

Jasha also works in as an Australian Army Reserve Combat Engineer and in kids’ party entertainment (balloons are his speciality). He has somehow found the time to travel to about 28 countries in total, and next on the list is Central America because the Caribbean is calling. Oh, and he also brews his own beer!

Dyan’s a blackbelt, both in taekwondo and in tricky technical questions.

Many of you will know (and love) Dyan because she’s one of our go-to’s for domain renewal, email setup and technical assistance. We don’t know how she juggles phone, chat and email all together, but we can assure you she is a multi-tasker extraordinaire! Dyan’s been a technical and customer service guru for almost a decade; designing software, squashing bugs in code, providing technical support and generally being a really helpful person to have around. She loves interacting with people and resolving any questions or issues that crop up for clients.

Dyan and her travels to Singapore, Malaysia and Thailand have only increased her wanderlust. She’s a sports and outdoor fanatic – put a mountain in front of Dyan and she’ll climb it!

Anukool’s a digital mover and shaker with some stellar jokes to tell.

Having formerly worked in the network engineering field, Anukool felt the call of the digital world and decided to pursue online projects instead. This saw him build his own digital marketing business with a team of seven other freelancers, amongst other projects. Anukool’s a man of many talents, having worked across PPC, SEO, social management and account management at a variety of digital agencies before landing at Rocket. He’s one of our newer crew members but he says it’s “so far, so good??? because of the great team environment, culture and the booze fridge!

If all that talent wasn’t enough, Anukool also built an online dance course used by hundreds of students that teaches the Indian dance Bhangra. He’s also a natural comedian, having performed stand-up comedy at open mic nights.

Bio coming soon…

Bio coming soon…

Bio coming soon…

Bio coming soon…

Bio coming soon…

Bio coming soon…

Woof.